Life in the Blue

That’s right boys and girls, I can’t do it all myself. Fortunately I live in a town of 75,000 people, and 35,000 are college students, so there is always an endless supply of cheap labor. However, finding a diamond in the rough of self indulgent underachieving college students can be quite a daunting task. Fortunately, I was blessed with the excellent work and ideas from two students at good ole Mizzou.

One of them wanted to share a bit about her experience as a SEM intern. She is an up and coming one, watch out for her at PubCon 2012 my friends…

In my recent internship interviews, the one thing every potential employer always narrows in on is what I have on my resume as a search marketing assistant. They usually then proceed to tell me how impressive and rare it is to see someone, especially my age, with experience and knowledge in online search ads and programs such as those in Google AdWords and Yahoo Search Marketing. For the first time, I have learned real skills from a job that I can carry with me throughout my career in advertising. As the internet marketing industry grows at an almost alarming rate, these skills will only be more beneficial as time progresses.

There were many other aspects that I enjoyed about this job as well. For one, I had the opportunity to express a form of creativity through landing page testing and Google advertisement testing. While these tasks sometimes felt tedious and repetitive, I take pride in the fact that I was able to continually think of new words and strategies every time. In a way, this taught me that no matter what, ideas are never-ending and something new will always be out there.

That’s right my friend, great ideas are everywhere.

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